Imagine driving a car with your eyes blindfolded. You might end up going where you’re not supposed to go or worse you’ll end up hitting a wall.
Same thing goes with having a business without any goal or vision. It’ll always end up in disaster.
This is the reason why the first step in business is strategizing. Before you go any further with running your business, you must have a goal and a strategy to get to that goal.
Having a goal alone does not give you success, you must take action. There’s a saying that goes, “A goal without a plan is just a wish.” You want it, but you’re not really doing anything to get it.
Unfortunately, a lot of contractors doesn’t think that creating a plan is necessary for their business to be successful. They see it as a tedious task that’s why they don’t give it much thought. This ends in having unwanted results, slow decision making and ineffective marketing.
However, the usual problem with creating a business strategy or plan is where or how to begin.
This is the reason why the Strategy Key was created.